Red Kanapi

Red is a multi-faceted digital marketer with over eight years of experience in social media and content marketing, copywriting, branding, and analytics.

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“Take only what’s useful and leave the rest.”

As a Master Facilitator, Red hopes to highlight the impact data communication can bring to decision-makers no matter their role and industry.

Prior to joining StoryIQ, Red spearheaded impactful and data-driven digital marketing campaigns. He created the social media and content marketing strategy at Animas Centre for Coaching as their Social Media and Content Manager. As an Organic Marketing Lead for Balsam Brands, he led a team of marketers in the planning, execution, and management of digital campaigns.

Red's recent engagements

What they’re saying

Christian Lawrence Santos

"This was by far the best training session I attended. This is extremely helpful to my work since I do a lot of presentations to stakeholders. Kudos to Red and the StoryIQ team! Looking forward to more learning and training workshops with you."

Christian Lawrence Santos - Sr. Risk Specialist, Capital One

Professional Experience

Red has held the following positions

  • Master Facilitator, StoryIQ
  • Social Media Manager, Animas Centre for Coaching
  • Social Media Analyst, Balsam International Unlimited Company-Philippine ROHQ
  • Marketing Copywriter, Balsam International Unlimited Company-Philippine ROHQ

Education

  • Bachelor of Arts in Journalism, University of Santo Tomas

Red’s Recent Keynotes and Conference Talks

  • Data Storytelling for Business, Internal Company Event for PwC, 2023
  • Data Storytelling for Business, Internal Company Event for Accenture, 2023
  • Data Storytelling for Business, Internal Company Event for Sun Life Financial, 2022
  • Data Storytelling for Business, Internal Company Event for Wyeth, 2022
  • Data Storytelling for Business, Internal Company Event for Meralco, 2022
  • Data Storytelling for Business, Internal Company Event for RELX, 2022
  • Data Storytelling for Business, Internal Company Event for JnJ, 2022
  • Data Storytelling for Business, Internal Company Event for Aboitiz Power Corporation, 2022
  • Data Storytelling for Business, Internal Company Event for Emerson, 2022

Interview with Red

I like to think of my facilitation style as easy, approachable, and inclusive. I try to create a space where everyone feels comfortable interacting with the group.
I find that thoughtfully listening and responding to learners create a comfortable space that makes sessions more engaging.
Coming from a marketing background, I’m very conscious about how we communicate information verbally, through text, and through visuals. I try to emphasize that effective presentations stem from the thoughtful curation of all three.
Virtual training has allowed us to impact more professionals and businesses without having to stretch resources on either end. Virtual sessions can also provide everyone access to tools to help them communicate their individual needs.
From what I’ve seen, in-person training allows individuals to easily connect with their teammates. Discussions can flow freely and candid ideas can be shared in the moment. In addition, learners can take good advantage of seeking more industry and/ or role specific guidance when opportunities come about.
My favorite course to teach is Data Storytelling for Business because of its potential to fundamentally change a business across all levels through effective data communication.
After running my first marathon in February 2023, I have committed to encouraging my wife and kids to be more active. Outside of exercise, I spend most of my downtime playing video games with my kids.

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